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Forum “Uly dala eli” Promotion of the national brand

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Forum “Uly dala eli” Promotion of the national brand

"Uly dala eli" will allow to consolidate the Kazakh business community around the idea of ​​the Head of State

Today, on 28th of July 28 will be the opening of the III Forum of domestic producers "Uly dala eli". Within the framework of the forum there will be a republican competition-exhibition of goods of regional winners of the contest "The Best Goods of Kazakhstan". 206 companies will participate at the exhibition "Made in Kazakhstan". A total of 350 best companies will present their products, visitors will even be able to purchase goods from the manufacturer.

In order to improve the interaction between the producers of the domestic goods and their consumers, meetings will be organized in the "B2B" format. It should be noted that for the first time the organizers of the event are NCE RK "Atameken" and the "Entrepreneurship Development Fund "Damu".

In addition, everyone will be able to take part in the drawing of valuable prizes, which will be held daily at 16.00 for the duration of the exhibition.

Since 2015, "Atameken" is the organizer of the republican contest-exhibition "The best goods of Kazakhstan". In 2016 NCE introduced the award of "Іsker" in the field of entrepreneurial activity. The main task of which is to create an additional form of support for entrepreneurship subjects.

In accordance with the Decree of the President of the Republic of Kazakhstan, the regional and republican contest-exhibition "The best goods of Kazakhstan" have been held annually since 2006.

The purpose of it is:

  • Activization of the activities of individuals and legal entities aimed at improving the quality of domestic products;
  • Assistance in saturation of the Kazakhstani market with high-quality and competitive products;
  • Creation of prerequisites and promotion of wide introduction of modern methods of management and quality assurance on the basis of domestic and international standards;
  • Attraction of the attention of industrial, commercial and public organizations to the need to address problems of quality;

Promotion of the idea of quality among the population.

  Each year, about 200 enterprises in the country receive such a prestigious award. The contest-exhibition "The Best Goods of Kazakhstan" is held in three nominations:

"The best goods for industrial purposes";

"The best goods for the population";

"The best food products".

Diplomats of the competition are awarded with the emblem and diplomas of the republican contest-exhibition "The best goods of Kazakhstan", I, II and III degrees in each nomination. Regional winners receive a ticket to participate in the republican level of the competition. This year will be held the ceremony of awarding the winner in the nomination "The Best Buyer of Domestic Products".

"Atameken" is actively working on measures to assist domestic producers in the implementation and promotion of the idea of ​​the national brand "Eli dala eli" for the Prize of the President of the Republic of Kazakhstan "Altyn sapa".

 The call to support the domestic producer was voiced by the President of Kazakhstan, Nursultan Nazarbayev, at an expanded government meeting on February 11, 2015. The head of state proposed to launch a national campaign "Made in Kazakhstan". The campaign assumes that Kazakhstani products will be sold in all trade networks. This should create more convenient conditions for citizens who, when buying goods, want to make a choice in favor of the domestic producer.

The nationwide movement "Kazakhstan 2050" supported the initiative of the Head of State and launched the republican campaign "Made in Kazakhstan". Together with the akimats of regions, Astana and Almaty, the movement carried out large-scale work on attracting trade networks to the republican action aimed at supporting domestic commodity producers through the campaigning of citizens to purchase goods of Kazakhstani production.

 The main idea of ​​the forum is to provide an opportunity for domestic producers to discuss with the major customers (customers) the issues of improving the quality, promoting products, increasing the transparency of purchases, entry for export.

 "Uly dala eli" will allow to consolidate the Kazakh business community around the idea of the Head of State. It will create additional conditions for increasing the country's export potential, it will promote the brand "Uly dala eli", real goods and services of Kazakhstan, identify Kazakhstani goods and services on the international arena, create an ideological superstition "competitive country - competitive goods and services".

The events are held taking into account the development trend of modern management and is harmonized with the model of the European quality award. The criteria correspond to the CIS Prize for achievements in the field of product and service quality. It strengthens the importance of indicators that characterize the leading role of management, the policy and strategy of the organization in the field of quality. The application of the model allows for a more detailed evaluation of the work of commodity producers. Competition for awarding an umbrella brand "Uly dala eli" for the best commodity producers and service providers is the stage of reaching the positioning of their goods on foreign markets.

The Forum of Producers "Uly Dala Eli" is aimed at regulating the interaction between suppliers and customers, as well as informing the business about the planned and implemented measures for business development and the national economy. Popularization of the umbrella brand in the countries of near and far abroad is a factor of stimulating high-quality goods and services by domestic producers and service providers.

 HISTORY OF VICTORIES

"THE BEST GOODS OF KAZAKHSTAN" - 2006

«The best goods for industrial purposes»                                                                                                                 

  • Diploma of the 1st degree– LLP “Apple City Build”, Astana
  • Diploma of the 2nd degree- JSC JV “Belkamit”, Almaty
  • Diploma of the 3rd degree– LLP "Kazcentrelectroprovod", Karaganda region

«The best goods for the population»                                                                                                                                           Diploma of the 1st degree– JSC “Khimfarm”, South Kazakhstan region

  • Diploma of the 2nd degree–LLP “Taldykorgan factory “Anzhar”, Almaty region
  • Diploma of the 3rd degree– JSC  “Urkercosmetics”, Almaty region

«The best food products»                                                                                                                               

  • Diploma of the 1st degree– LLP “Tzesna-Astyk”, Astana
  • Diploma of the 2nd degree- JSC “Rakhat”, Almaty
  • Diploma of the 3rd degree– LLP Agro-firm “Rodina”, Akmola region

         «THE BEST GOODS OF KAZAKHSTAN» - 2007

«The best goods for industrial purposes»

  • Diploma of the 1st degree– LLP «Kazphosphat», Zhambyl region
  • Diploma of the 2nd degree- JSC «Kazenergocabel», Pavlodar region
  • Diploma of the 3rd degree– LLP «SPERKA», Almaty region

«The best goods for the population»

  • Diploma of the 1st degree– JSC «Melanzh», South Kazakhstan region
  • Diploma of the 2nd degree- LLP «JV «GlobalPharm», Almaty
  • Diploma of the 3rd degree– LLP «Onerpaz», Atyrau region

«The best food products»

  • Diploma of the 1st degree– LLP «Concern Tzesna-Astyk», Astana
  • Diploma of the 2nd degree- LLP «Ramazan», Aktobe  region
  • Diploma of the 3rd degree– JSC «Atyraubalyk», Atyrau region

«THE BEST GOODS OF KAZAKHSTAN» - 2008

«The best goods for industrial purposes»                                                                                                         

  • Diploma of the 1st degree- JSC «Plant named after Kirov», North Kazakhstan  region
  • Diploma of the 2nd degree- LLP «Gidromash-Orion-MZHBK», West Kazakhstan  region
  • Diploma of the 3rd degree - JSC «Kentau transformer plant», South Kazakhstan region

«The best goods for the population»

  • Diploma of the 1st degree- LLP Production and Commercial Firm «Kazakhstan TextiLine», Almaty region
  • Diploma of the 2nd degree - Production cooperative "Bolshevichka", Kostanay  region,                                                                                                                              
  • Diploma of the 3rd degree - LLP «Pharmaceutical company “Romat”, Pavlodar region

«The best food products»

  • Diploma of the 1st degree- JSC “EurasiaFoods», Karaganda  region,
  • Diploma of the 2nd degree- JSC «Sut», Pavlodar region,
  • Diploma of the 3rd degree - LLP «Unix», South Kazakhstan region

«THE BEST GOODS OF KAZAKHSTAN» - 2010

«The best goods for industrial purposes»                                                                                                          

  • Diploma of the 1st degree– JSC «Kazakhstan electrolysis plant», Pavlodar                                                                                                                                       
  • Diploma of the 2nd degree- LLP «Kaynar-AKB», Taldykorgan
  • Diploma of the 3rd degree– LLP “Petropavlovsk Building Materials Plant”, Petropavlovsk

«The best goods for the population»                                                                                                                                   

  •     Diploma of the 1st degree– LLP «Santechprom», Karaganda  
  • Diploma of the 2nd degree- JSC «Khimfarm», Shymkent
  • Diploma of the 3rd degree– LLP «Ekotonbatys», Aktobe

 «The best food products»

  • Diploma of the 1st degree– JSC «Rakhat», Almaty                                                                   
  • Diploma of the 2nd degree- LLP «UNIX», South Kazakhstan region, Sayramsk district                                                                                                                             
  • Diploma of the 3rd degree– JSC "Ust-Kamenogorsk poultry factory", Ust-Kamenogorsk.

«THE BEST GOODS OF KAZAKHSTAN» - 2011

«The best goods for industrial purposes»                                                                                                  

  • Diploma of the 1st degree– JSC “Agromashholding”, Kostanay
  • Diploma of the 2nd degree–LLP «Corporation «Saiman», Almaty
  • Diploma of the 3rd degree– LLP «AstEtalonCrown», Karaganda  region

«The best goods for the population»                                                                                                                                           

  • Diploma of the 1st degree– LLP «Brando», Atyrau region
  • Diploma of the 2nd degree–LLP «Irys Bakhyt», Zhambyl region
  • Diploma of the 3rd degree– LLP JV "Aksu Dzen", East-Kazakhstan region

«The best food products»

  • Diploma of the 1st degree– LLP «Maslo-del», Almaty
  • Diploma of the 2nd degree- «Rubikom», Pavlodar region
  • Diploma of the 3rd degree– JSC «RZA», Kyzylorda region

 «THE BEST GOODS OF KAZAKHSTAN» - 2012

«The best goods for industrial purposes»                                                                                              

  • Diploma of the 1st degree- LLP «Kazazot», Mangistau region
  • Diploma of the 2nd degree- LLP «Kazphosphate», Zhambyl region
  • Diploma of the 3rd degree - JSC «Kelet», г.Алматы

             «The best goods for the population»                                                                                                              

  • Diploma of the 1st degree- JSC «AsiaAuto», East Kazakhstan region
  • Diploma of the 2nd degree - LLP «AltynOrda», Astana
  • Diploma of the 3rd degree - LLP «Energy-Taraz», Zhambyl region

«The best food products»

  • Diploma of the 1st degree- LLP «Ordabasy kus”, South Kazakhstan region
  • Diploma of the 2nd degree- JSC «Zhelaevsk center of grain production», West Kazakhstan  region
  • Diploma of the 2nd degree - PT “Abzal and Company”, Kyzylorda region

 «THE BEST GOODS OF KAZAKHSTAN» - 2013

«The best goods for industrial purposes»

  • Diploma of the 1st degree: JSC «Ekoton +», Astana
  • Diploma of the 2nd degree: Branch «ChevronMunaygaz Inc.”
  • Diploma of the 3rd degree: LLP "Chlopkoprom - Cellulose"

«The best goods for the population»

  • Diploma of the 1st degree: LLP KazSPO-N, Almaty
  • Diploma of the 2nd degree: LLP "Production Innovation Company" UTARIA LTD "(Karaganda region)
  • Diploma of the 3rd degree: SP «Makarov V.E.», North Kazakhstan region

«The best food products»

  • Diploma of the 1st degree: LLP «DEP», Kostanay region
  • Diploma of the 2nd degree: LLP «Astana Agroprodukt», Akmola region
  • Diploma of the 3rd degree: LLP «Zhanzensk milk plant », Mangistau region

«THE BEST GOODS OF KAZAKHSTAN» - 2014

 «The best goods for industrial purposes»                                                           

  • Diploma of the 1st degree: JSC “Almaty Heavy Machinery Plant”, Almaty
  • Diploma of the 2nd degree: JSC “Pavlodar Machine-Building Plant”, Pavlodar region
  • Diploma of the 3rd degree: LLP "Zhambyl Cement Production Company", Zhambyl region

 «The best goods for the population»                                                                                           

  • Diploma of the 1st degree: SP Levin V.D., North Kazakhstan  region
  • Diploma of the 2nd degree: LLP "Bal Textile", South Kazakhstan region
  • Diploma of the 3rd degree: LLP «BLACK», Akmola region

«The best food products»                                                                         

  • Diploma of the 1st degree: LLP «Zerde-Phyto», South Kazakhstan region
  • Diploma of the 2nd degree: LLP «KEMMY GROUP», Pavlodar region
  • Diploma of the 3rd degree: LLP «Agro-firm «Dievskaya», Kostanay  region                                                        
  •   «THE BEST GOODS OF KAZAKHSTAN» - 2015

«The best goods for industrial purposes»:                                        

  •  Diploma of the 1st degree: LLP « Bemer Armatura », Karaganda  region
  •  Diploma of the 2nd degree: LLP “Steklo Service”, West Kazakhstan  region
  • Diploma of the 3rd degree: LLP “Brissol”, East Kazakhstan region

«The best goods for the population»                                                                                           

  • Diploma of the 1st degree: LLP “Kazlegprom-Almaty”, Almaty
  • Diploma of the 2nd degree: LLP “Ta-Mak, Zhambyl region
  • Diploma of the 3rd degree: individual entrepreneur “Kazbergenov”, Kyzylorda region
  • «The best food products»                                                                                                    
  • Diploma of the 1st degree: LLP «Rybprom», Almaty region
  • Diploma of the 2nd degree: LLP "Ayan-Ozat", Kostanay  region
  • Diploma of the 3rd degree: LLP "Ice-plus", Aktobe  region

«THE BEST GOODS OF KAZAKHSTAN» - 2016

«The best goods for industrial purposes»:                                                  

  • Diploma of the 1st degree: JSC «Zhambylgips»
  • Diploma of the 2nd degree: LLP "Metropolitan Glass Package Company"
  • Diploma of the 3rd degree: LLP "Almaty Paints"

«The best goods for the population»                                                                                              

  • Diploma of the 1st degree: LLP «Nazat Textile »
  • Diploma of the 2nd degree: LLP «DOSFARM»
  • Diploma of the 3rd degree: LLP «Rumi-n»

«The best food products»                                                                                      

  • Diploma of the 1st degree: LLP «Pulse»
  • Diploma of the 2nd degree: LLP «CAPITAL PROJECTS LTD»
  • Diploma of the 3rd degree: LLP «Vostok-moloko»

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