The Club of marketing experts has been created in Almaty region
The first meeting was devoted to the creation, structure of the business plan.
On the site of the Chamber of Entrepreneurs of Almaty region was held the first meeting of the Club of Marketers. Now anyone can improve their skills, ensure the effectiveness of the work within the established Club. At the meeting, Albina Bakhmuratova, marketing expert of the Taldykorgan Business Service Center, got acquainted with the step-by-step instruction for developing a business plan and told about the nuances of creating an important document.
"Any business plan should show that the product or service will find its customer, establish the capacity of the sales market and prospects for its development, estimate the costs necessary for manufacturing and marketing products, determine the profitability of future production and show its effectiveness for the enterprise, local, regional and state budget", - she noted.
Club meetings will take place in different formats. There will be not only lectures, but also there will be discussions, business games and brainstorming.
The meetings are scheduled to be held once a month. Participation is free of charge.
At the next meetings, the organizers intend to attract well-known and foreign experts and familiarize the participants with the methods of promoting the goods, attracting customers.
In general, with the assistance of the Chamber of Entrepreneurs, more than 600 business plans were developed last year. More than 200 projects for the total amount of about 2 billion tenge were realized. It should be said that since our region is an agrarian region, mainly projects are realized in animal husbandry and plant growing.
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